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Jul 19, 2017

Our brains continually make split-second decisions about what to hold onto and what to let go of. As communicators, we need to make sure we’re giving our listeners the hooks they need hold onto our message, and we do that by making meaning.

 

When you’re looking at how your message is organized, you need to make sure that the pieces of the Red Thread show up either as an introduction to or summary of the information that you present. That way you can be sure you’re giving your audience the hooks they need to remember your key information.

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